Big Data, The Big Game Changer
Big data is recently one of the technology products that changes everything. It provides the ability to combine all input into a strategic result.
Branding in the Experience Economy Tide
A relatively recent term, experience economy was first used in 1998 but has never been more relevant than in the current time where engagement is of utmost importance due to…
Trends and Impacts of Digital HR
Many companies have already switched to a more digital system for various work sectors among their departments, and this includes Human Resources. For a long time, HR has always been…
ARG’s Power to Spread Brand Awareness
You may be wondering how exactly can an ARG bring forth so many people to collectively work together or to individually pursue such great lengths for what is essentially a…
Creating a Brand Sensation with ARGs
According to eLearning Industry, ARGs or Alternate Reality Games are “An experience that takes place across multiple platforms, formats, and locations." Something that "Has elements of eLearning, computer games, geocaching,…
Drastic Changes to How Ads Work
Drastic Changes to How Ads Work Although the title above says ‘drastic’ the change to advertising due to modernization and advancement of the digital era has been chipping slowly little…
Using Viral Social Media Marketing
Using Viral Social Media Marketing Social Media marketing is something that a lot of brands and companies are looking to these days for what is sometimes a cheaper alternative to…
