Alternate Reality Game for Recruitment
Companies and even certain government organizations have been using Alternate Reality Games to mask scouting processes since at least a decade now. And each time, through specific tasks, it almost…
Creating a Brand Sensation with ARGs
According to eLearning Industry, ARGs or Alternate Reality Games are “An experience that takes place across multiple platforms, formats, and locations." Something that "Has elements of eLearning, computer games, geocaching,…
Conversions Using Game Partnerships
Conversions Using Game Partnerships Video games are one of the most top grossing ways to place advertising or collaborations. With an ad revenue of up to 24 billion USD, spending on…
