Creating a Brand Sensation with ARGs

According to eLearning Industry, ARGs or Alternate Reality Games are “An experience that takes place across multiple platforms, formats, and locations." Something that "Has elements of eLearning, computer games, geocaching,…

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Drastic Changes to How Ads Work

Drastic Changes to How Ads Work Although the title above says ‘drastic’ the change to advertising due to modernization and advancement of the digital era has been chipping slowly little…

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