Companies and even certain government organizations have been using Alternate Reality Games to mask scouting processes since at least a decade now. And each time, through specific tasks, it almost certainly gets the organizers true quality employees. But some thinks that ARGs are limited only to harshly complicated and cryptic riddle-based activities. Well, this article will aim to tell you how that might not need to be the case while still getting you highly capable recruits.
How ARGs Were Used for Recruitment
As ARGs are often more collaborated to cryptic puzzles and conspiracy theories, most of the time, recruitment through it often is for positions requiring elite-level intelligence. Below are 2 of the many notable uses.
Can You Find It?
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In 2013, this ARG was promoted by the British Intelligence to fill elite positions within the GCHQ. And with it, GCHQ hoped to find coders fully capable of cracking such codes that may have been self-taught, doesn’t have the proper degree, or even simply never found the chance. This method proved incredibly effective as the challenge (not even the reward) proved to have attracted the attention of hundreds if not thousands of capable mathematicians. Some of them even joined a community to discuss it with each other such as this Reddit thread in the UK Subreddit.
Cicada 3301
Exploding the world wide web with the biggest scavenger hunt the internet has ever seen, at 2012 was the mysterious organization nicknamed Cicada 3301. Some would say that Cicada 3301 is the pinnacle of an ARG. Combining mystery with elaborate puzzle hunts both on the internet and in the real world. Players would need to solve puzzle after puzzle. From fields of cryptography, steganography, and other related fields. Those puzzles would at the time lead you to find posters spread throughout the world. After the game is complete and Cicada finds their sought after individuals, it would at times repeat again the very next year. Though there is no way to know how many players actually participated in the game, it is safe to say that the count goes up to at least millions.
What We Can Learn From the Examples
Despite the two examples given the sound more elaborate than what a regular company might need, there are some very valuable points to take from them.
- Can You Find It proves that you can be more direct with your intentions to draw in interested parties.
- It also proves that such an ARG are an incredibly efficient way to grasp the attention of hidden talents that may even prove more capable than those that have official titles.
- Cicada 3301 proved that a phenomenal ARG can attract the curiosity of countless throughout the world.
- While at the same time, it may not need to cost more than you think.
How an ARG Could be Cheaper to Make than It Appears
Returning to the point of Cicada 3301, many of the puzzles that they’ve made are intricate. Even the red herrings were intricate. And this sound like it would take a lot of effort and cost-heavy. Especially the part of interconnecting the scavenger hunt to the real life with the posters spread throughout the world. But that may not be the case.
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While some of Cicada’s puzzles were obviously handcrafted by experts, a less hard and more open to general individuals may not necessarily need such things. For one, many free softwares are available online if you simply want to create encrypted messages. And anyone can now hire a number of services to simply do tasks such as placing a poster in certain parts of the world. And it would hardly cost much.
Even beyond that, with the growth of social media today, it is quite easy to make a number of smaller scale ARGs if you prove creative enough.
Closing Point
ARGs are still not within the mainstream but can easily attract the curious attention of the public. With this in mind, the earlier you are to try and use it, the more unique and creative your implementation will seem by comparison. And thus, would draw in more interest.
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